The External Environment
The external environment affecting the organization may be divided
into two major categories-the general environment and the task environment. The
general environment consists of those factors that may am have an immediate
direct effect on operations but nevertheless influences the activities of the
firm. These include such factors as technology, sociocultural and political factors, general economic
conditions and so on. The task environment, on the other hand, consists of
those factors that directly affect and are affected by the organization’s
operations. These factors include suppliers. customers, competition regulators
and so on. Let us now understand the impact of all these factor in brief.
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