Nature and Significance of Decision Making
A manager faced with two or more feasible alternatives must decide
which one to select. Decision-making is, therefore, the process of identifying
a set of feasible alternatives and choosing a course of action from them.
Wcihrich and Koontz defined decision-making as the selection of a course of
action from among alternatives. According to them, "it is the core of
planning. A plan cannot be said to exist unless a decision-a commitment of
resources. direction or reputation-has been made."
Decision-making is a step in planning but it occupies a major part
and the core of planning. Decisions arc judgments which directly affect a
course of action. An example will make the point clear. While still in the
second year HSC (Science Group), Has3n had to decide what to do after passing
the HSC examination- go to a general university to do a B.Sc. (Hons.) degree or
seek admission in a Medical or an Engineering College or University. Hasan
Mahbub collected information about a number of general and technical
universities or institutes, reviewed the material, narrowed that list down to a
number of alternatives, evaluated each alternative applied to several such
universities and institutes and then chose to attend Bangladesh University of
Engineering and Technology or BUET. In other words. Hasan did not merely go to
college. He made a decision to go to a particular institution. Many managers
use the terms "choice-making".
"decision-making" and "problem-solving" interchangeably.
But in fact these are different. Choice-making refers to the narrow set of
activities associated with choosing one option from a set of already identified
alternatives. Choice making is involved when a manager selects one of five
applicants to hire for a computer operator's job. Decision-making is an
intermediate-sized set of activities. It begins with problem identification and
ends with choice making. Decision making is necessary when a manager. for
example, is faced with a problem that requires solution. Problem-solving refers
to the broad set of activities that involves finding and implementing a course
of action to correct an unsatisfactory situation. It includes not only
decision-making but also the implementation, monitoring and maintenance of the decision.
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